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Essentials of Entrepreneurship and Small Business Management, 6th Edition


For courses in Small Business Management, Entrepreneurship, New Venture Creation, and New Venture Management. The tools to launch a new venture and the knowledge for entrepreneurial success. With a practical, “hands on” approach to entrepreneurship, this text aims to provide students with the knowledge and tools they need to launch a business so that it has the greatest chance for success. The sixth edition keeps pace with the fast-growing and ever-changing world of entrepreneurship by including updated content, statistics, and examples, as well as new cases and a new sample business plan.  

Zimmerer, Scarborough & Wilson

  • ©2008
  •  | Pearson
  •  | Paper
  •  | 744 pp
  •  | ISBN-13: 9780132294386

For courses in Small Business Management, Entrepreneurship, New Venture Creation, and New Venture Management. The tools to launch a new venture and the knowledge for entrepreneurial success. With a practical, “hands on” approach to entrepreneurship, this text aims to provide students with the knowledge and tools they need to launch a business so that it has the greatest chance for success. The sixth edition keeps pace with the fast-growing and ever-changing world of entrepreneurship by including updated content, statistics, and examples, as well as new cases and a new sample business plan. 

Updated! See concepts in action with Real-World Examples . Updated with several new Real-World examples, this edition allows students to see how entrepreneurs are putting the text’s material into action. The business founders featured in these examples reflect the diversity that makes entrepreneurship a vital part of the global economy. Overall, these examples help students remember key concepts in the course and are easy to spot within the material.

New! Follow a successful business plan, featuring a new company in the sixth edition . Many courses in entrepreneurship and small business management require students to propose and write business plans. And since students often find it helpful to have a model to refer to as they build their plans, Think Archimedes—an innovative student development business—is included in this text and on the Companion Website as a helpful example for students to follow.

New! Present the opportunity to wrestle with several new ethical dilemmas . Ethics issues impact all types of businesses, including entrepreneurial. This text encourages students to think about and discuss potential ethics issues they may face in the “Ethics and Entrepreneurship” feature.

   

Updated! Give concepts foundation with “The Hands on…How To?” features . This feature selects a concept from each chapter and explains how to put it into practice using individualized companies as examples, including topics like:

•    Launch a Successful Business While You Are Still in College •    Protect Your Company’s Intellectual Property •    Control Your Company’s Accounts Receivable •    Make Your Small Business a Great Place to Work •    And many more!

New! Play the role of consultant and advise the entrepreneur . The updated, popular “You Be The Consultant” feature appears twice in every chapter and details a decision that an entrepreneur faces, asking students to play the role of consultant and advise the entrepreneur on the best course of action.



OTHER POINTS OF DISTINCTION

New! Think critically about a variety of topics with 10 new brief cases . Covering several topics about small companies, these cases challenge students to think critically on the concepts covered in the text. From developing a business strategy and building a brand to protecting intellectual property and financing a business, these cases are ideal for either individual or group assignments.

Updated! Stay current with the latest entrepreneurial data . Every chapter in this text reflects the most recent statistics, studies, surveys, and research about entrepreneurship and small business management.

Updated! See concepts in action with Real-World Examples . Updated with several new Real-World examples, this edition allows students to see how entrepreneurs are putting the text’s material into action. The business founders featured in these examples reflect the diversity that makes entrepreneurship a vital part of the global economy. Overall, these examples help students remember key concepts in the course and are easy to spot within the material.

New! Follow a successful business plan, featuring a new company in the sixth edition . Many courses in entrepreneurship and small business management require students to

propose and write business plans. And since students often find it helpful to have a model to refer to as they build their plans, Think Archimedes—an innovative student development business—is included in this text and on the Companion Website as a helpful example for students to follow.

New! Present the opportunity to wrestle with several new ethical dilemmas . Ethics issues impact all types of businesses, including entrepreneurial. This text encourages students to think about and discuss potential ethics issues they may face in the “Ethics and Entrepreneurship” feature.

   

Updated! Give concepts foundation with “The Hands on…How To?” features . This feature selects a concept from each chapter and explains how to put it into practice using individualized companies as examples, including topics like:

•    Launch a Successful Business While You Are Still in College •    Protect Your Company’s Intellectual Property •    Control Your Company’s Accounts Receivable •    Make Your Small Business a Great Place to Work •    And many more!

New! Play the role of consultant and advise the entrepreneur . The updated, popular “You Be The Consultant” feature appears twice in every chapter and details a decision that an entrepreneur faces, asking students to play the role of consultant and advise the entrepreneur on the best course of action.



OTHER POINTS OF DISTINCTION

New! Think critically about a variety of topics with 10 new brief cases . Covering several topics about small companies, these cases challenge students to think critically on the concepts covered in the text. From developing a business strategy and building a brand to protecting intellectual property and financing a business, these cases are ideal for either individual or group assignments.

Updated! Stay current with the latest entrepreneurial data . Every chapter in this text reflects the most recent statistics, studies, surveys, and research about entrepreneurship and small business management.


Instructor Resources

Instructor's Manual (Download only) for Essentials of Entrepreneurship and Small Business Management, 6th Edition

Scarborough

  • ©2011
  •  | On-line Supplement
  •  | 450 pp
  •  | ISBN-13: 9780136109624 | 
PowerPoint Presentation (Download only) for Essentials of Entrepreneurship and Small Business Management, 6th Edition

Scarborough & Wilson

  • ©2011
  •  | On-line Supplement
  •  | ISBN-13: 9780136110019 | 
Test Item File (Download only) for Essentials of Entrepreneurship and Small Business Management, 6th Edition

Scarborough & Wilson

  • ©2011
  •  | On-line Supplement
  •  | ISBN-13: 9780136109631 | 
TestGen Computerized Test Bank for Essentials of Entrepreneurship and Small Business Management, 6th Edition

Scarborough & Wilson

  • ©2011
  •  | On-line Supplement
  •  | ISBN-13: 9780136110057 | 

Please note: The PC and MAC versions of this testbank file must be used in conjunction with Pearson's TestGen application. Go to the TestGen website to download software, upgrade, and access "getting started" TestGen resources.

  • (1.8MB)

    Compressed file contains testbank files produced for TestGen version 7.4. TestGen test generator software is required to work with this testbank. You can download the latest version by clicking on the "Help downloading Instructor Resources" link

  • (2.3MB)

    Compressed file contains testbank files produced for TestGen version 7.4. TestGen test generator software is required to work with this testbank. You can download the latest version by clicking on the "Help downloading Instructor Resources" link

  • (0.4MB)
  • (0.4MB)
  • (0.4MB)
  • (0.6MB)

    Click here for installation and file use instructions.

  • (0.5MB)

    Click here for installation and file use instructions. Compatible with Vista and all currently supported versions of Campus Edition

Websites and online courses

Companion Website for Essentials of Entrepreneurship and Small Business Management, 6th Edition

Scarborough & Wilson

  • ©2011
  •  | Website
  •  | ISBN-13: 9780136110002 | 

Other Student Resources

Course Resources

CourseConnect: Entrepreneurship

Pearson Learning Solutions

  • ©2014
  •  | On-line Supplement
  •  | ISBN-13: 9780133555097 | 

Online purchase price:$53.60

CourseConnect: Entrepreneurship

Pearson Learning Solutions

  • ©2014
  •  | On-line Supplement
  •  | ISBN-13: 9780133555097 | 

Online purchase price:$53.60

CourseConnect: Entrepreneurship

Pearson Learning Solutions

  • ©2014
  •  | On-line Supplement
  •  | ISBN-13: 9780133555097 | 

Online purchase price:$53.60


Category: Small business

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